Growth Marketing
About Course
A step-by-step, hands-on course designed to teach you how to acquire, retain, and grow users using data-driven strategies and creative experimentation. Whether you’re launching a startup or scaling a product, this course equips you with practical frameworks, top tools, and real-world growth case studies. By the end of the program, you’ll know how to run growth experiments, optimize acquisition funnels, and scale sustainably across channels.
Course Content
Module 1: Foundations of Growth Marketing
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Lesson 1: What is Growth Marketing?
00:00 -
Lesson 2: Growth Teams & Roles
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Lesson 3: Case Studies
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Assignment
Module 2: Customer & Funnel Research
Module 3: Acquisition Strategies
Module 4: Activation & Onboarding
Module 5: Retention & Engagement
Module 6: Monetization & Revenue Growth
Module 7: Experimentation & Growth Loops
Module 8: Capstone Project & Career Prep
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